How This Female Business Owner Learned That Letting Go Is The Best Way To Grow

How This Female Business Owner Learned That Letting Go Is The Best Way To Grow

Letting go of control is a challenge for every entrepreneur but an essential one too. As Karen Auster proves, it’s a vital step toward keeping your sanity intact and helping your business to bloom. As founder and CEO of the Brooklyn-based Auster Agency, an experiential marketing firm, Karen found she was stretching herself too thin and growing exhausted. In 2017, as her company celebrated its 20th anniversary, she spent a week with us at Duke University as part of the Birthing of Giants Fellowship program to recharge her batteries, reignite her excitement, and develop her one-year plan. (more…)

Avoid The Startup Jump Trap, Focus On Growth Possibilities First

Avoid The Startup Jump Trap, Focus On Growth Possibilities First

Entrepreneurs are passionate, dynamic, and tend to get new ideas quickly. One big challenge that many face after successfully establishing a startup is the urge to immediately launch another business. The urge to jump into the next great idea can really start to feel like an itch that needs scratching. But according to business mentor Norm Brodsky, before you pick up that backscratcher, make sure that you’re not focusing on a new project before you’ve fully explored the growth possibilities of the business that you already have. (more…)

Van Sullivan Reveals His “Secret Sauce” For Success — Strategy

Van Sullivan Reveals His “Secret Sauce” For Success — Strategy

Traversing new territory is always frightening, but Van Sullivan didn’t get his company Trideum to where it is today by following in the same footsteps as everyone else. Strategy, planning, and innovation are the hallmarks of this company. A successful engineering services contractor for the federal government, Trideum provides high-end engineering for testing weapons systems and training military personnel. In helping to build and sustain the U.S. military, Van’s company epitomizes the place where the supreme importance of defending our nation meets the innovation and entrepreneurship of the private sector. (more…)

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